There was no conference in Belgium for hacking/security enthusiasts. We were tired of having to travel abroad all the time and we were sure we could set something up that was fun and had some real cool content at the same time. Another goal is to unite people who share the same passion and start a Belgian community, with BruCON as a yearly highlight. Brussels is also in the center of Europe (at least, that's what they say), so we hope BruCON can evolve to a truly European event. And...er...it's also another excuse to drink b33r.